Week 3 EOC: My Demographics

Generation Y mainly is focused on the population group in the US born from somewhere around 1976 to around 2000, most are born from Baby Boomers thus, refers the term "Echo Boomers." They are sometimes called echo boomers because some of them are the children of baby boomers. On the other hand, some Generation Y children, especially those born in the late 1980's or afterwards, may be the grandchildren of baby boomers. Other names for this group are the Millennials. How ever there are current debates and discussions going on about the time frames due to the idea that it is very easily that someone who was born in the mid to late 1970's could easily have a child in the mid 1990's to early 2000's. 


I personally am a child of two baby boomers who were both born in the late 1940's and Early 1950's. My sister and I are both apart of the Demographic "Generation Y" or "Echo Boomers." When it comes to my personal demographic and researching about it, as I do this blog. I find a lot of interesting stuff that explains a whole lot about my sister and myself. These traits such as we are both highly digitally inclined which I personally never thought about in-depth but makes a whole lot of sense. How ever there were a lot of Baby Boomers, approximately 79 million of them have lead to "Generation Y" to be even bigger at approximately over 100 million. With this massive growth rate of population all progressing in these times of need can explain the high rates of poverty rising. Another thing about "Generation Y" is that they are so much more racially and ethnically diverse and they are much more segmented as an audience, which makes sales pitch and marketing more difficult for companies. Most of  "Generation Y" have grown up with duel-income or single parent families, so family outing such as shopping has increased. We are also more flexible and can change with the ever fast evolving ways of the world that we encounter today, just based around the simple fact that we are the forerunners of the internet and globally being able to connect through social media networks.