Wednesday, December 11, 2013

Marketing Plan: Target Marketing

Marketing is always a difficult challenging monster. It is hard to find a product that will speak to many audiences and be successful.  My product here is pizza, not just any pizza. Its fully organic, no pesticides used for any of the produce used in and on our pizza. We use a wheat dough blend so the dough is healthier than ordinary dough. We do not freeze our product, it is fresh daily. These are the reasons that this product will speak to many people. The healthy nut, the organic consumer, the ordinary family that just wants a fresher, better pizza with out having to spend so much money on a delivery from a fast food place that may or may not use fresh cut daily produce and may even freeze their products before use. In general we are not try to reach a specific age, race or gender. We are just simply here to reach to those who love pizza, and want to make a change in their food to be a more healthier choice.

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